Helium 10 VS Jungle Scout - Which One Is Better? - Updated 2023

Every business enterprise needs to have a product research tool that would help them know what's hot and what's not for their target customers. And among the product research tools available in the market today, Jungle Scout and Helium 10 are known to be two of the best ones out there.

Both tools have their redeeming qualities and their loyal groups of users who love how these product research tools can get the job done. As an Amazon seller, you must know what these products are so that you can sell more, earn more, and get rich faster. That's why you need several tools in your arsenal to make this possible. For instance, a competitor keyword spy can help you know what the competition uses in terms of the right keywords for searches. Keyword research tools help you on the SEO side of things.

Nowadays, everything can be searched online, and with the right keywords, visitors will land on your Amazon seller page and get what they want from your selection. With that in mind, having a good product research tool is important. It's no secret that Jungle Scout is one of the most popular Amazon tools on the market. But what about Helium? In this article, we'll compare Helium to Jungle Scout in terms of features, pricing, and overall usefulness.

So, which one is better? Let's take a look.

Why Do You Need a Product Research Tool?

Before we dive deep into the nitty-gritty of Helium 10 vs. Jungle Scout, let us first discuss why you need a product research tool.

As an Amazon seller, it is your responsibility to ensure that the products you are selling are in demand and are selling well. This is where a product research tool comes in handy. A good product research tool will help you find the right product to sell. In addition, it helps you understand your customer and their needs so that you can target them with products that they actually want.

With product research tools, you have a better chance at success simply because if you don't know what your customers want, then how can you possibly sell products that they will buy? A good product research tool gives you the information that will help you offer products that people actually want.

It's faster.

Product research tools provide a huge amount of data on just about any product or industry, so you can get through it quickly. You don't have to spend days looking for information on each product or service — just type in what you're looking for and get back a list of results in minutes!

You get insights on products with actual demand.

A product research tool can help you determine whether a product is selling or not. If it's not selling, then you know that it's probably not worth your time and resources to pursue. On the other hand, if a product is selling well, then you know that there's actual demand for it and that you should consider offering it to your customers.

You learn what's hot and what's not.

A product research tool can help you understand trends so that you can make informed decisions about the products you sell. For example, if you see that a particular type of product is selling well, then you can stock up on it and ride the wave of popularity. On the other hand, if you see that a product is no longer in demand, then you can stop selling it and focus on other products that are more popular.

Tools like Helium 10 and Jungle Scout are important because they help you understand your customer, what they want, and how to give it to them so that you can succeed on Amazon.

What is Helium 10?

Helium  is an Amazon seller tool that helps you with keyword research, product research, listing optimization, and more. Helium was founded in 2017 by a group of former Amazon employees. The company is based in California.

Helium offers a suite of tools to help sellers at every stage of their business, from finding the right product to sell to optimize their listings for maximum visibility to tracking their sales and ranking data.

Helium's tools are designed to help sellers save time and make more money. For example, the Helium Keyword Tool allows you to quickly find profitable keywords that you can use to optimize your listings for higher rankings and more sales. The company also has a free plan and a paid plan. The free plan includes some of the most popular features, while the paid plan has even more features that can be very useful for Amazon sellers.

A quick breakdown of Helium 10's features:

• Competitor Keyword Spy – Keep track of what your competitors are ranking for online through both paid and unpaid ads.
• Refund Genie – Amazon isn't always great about giving sellers their money back for damaged items or mistakes that they have made. Refund Genie can help you get your money back by identifying Amazon's errors and assisting you in requesting a refund.
• Alerts – Find out immediately when someone tries to steal your products, changes the product title, alters pictures, or modifies product dimensions.
• Sales Dashboard – Get an overview of how your product and business are doing with one glance.
• Black Box - This is Helium's newest tool, and it is designed to help you find products that are selling well on Amazon but have low competition. Black Box uses data from Helium's database of over 500 million products to identify trends and hot products.

What is Jungle Scout?

Jungle Scout is a web app and Chrome extension of an Amazon seller tool that helps you with product research, supplier research, order management, and more. Jungle Scout was founded in 2013 by two former Amazon employees. The company is based in Austin, Texas.

Jungle Scout offers a suite of tools to help sellers at every stage of their business, from finding the right product to sell to sourcing suppliers to managing orders and shipping. For example, the Jungle Scout Product Database allows you to quickly find products that are selling well on Amazon so that you can source them and start selling them yourself.

Here's a quick breakdown of Jungle Scout's features:

• Product Research: Jungle Scout makes it easy to find products that are in high demand, so you don't have to waste your time guessing.
• Product Tracking: Keep an eye on Amazon with Jungle Scout's product tracker, which keeps you up to speed on sales data (average price and sales history), analytics (search volume and review information), and inventory.
• Supplier Database/Sourcing: Using Jungle Scout, you can find reliable suppliers who will save you time and money and have to deal with unreliable vendors.
• Researching High Ranking Keywords: By using Jungle Scout as a keyword research tool, you can figure out what keyword search terms shoppers are looking for and optimize your listings accordingly. This results in more traffic, sales, and customer satisfaction.
• Inventory Manager: The Jungle Scout inventory manager, which displays a real-time picture of your stock, aids you in determining how much inventory to order, how to increase sales, and how to reduce costs.
  
  

So, which one is better? Helium or Jungle Scout?

The Face Off Helium 10 vs. Jungle Scout

Helium 10 vs. Jungle Scout: User Interface

Both Helium and Jungle Scout have user-friendly interfaces. However, Jungle Scout's interface is a little bit easier to use than Helium's. With Helium, there are so many features and tools that it can be a little overwhelming at first. But once you get the hang of it, it's not too bad.

Helium 10 vs. Jungle Scout: Ease of Use

Jungle Scout shows that it is very easy to use as a web app. The software has a user-friendly interface that makes it easy to find the features you need and use them effectively.

Helium 10 is also easy to use. The software has a user-friendly interface, and the features are organized in a way that makes it easy to find what you need and use them effectively. In this category, we can say that both software companies offer easy-to-use products. However, Jungle Scout's product is slightly easier to use than Helium 10's product. It is also important to note that both have Chrome extension capabilities, so this is also a great way for ease of use for your sales data.

Helium 10 vs. Jungle Scout Data Accuracy

One of the biggest differences between Helium 10 and Jungle Scout is the accuracy of the data they provide. Jungle Scout provides more accurate data than Helium 10 because it uses machine learning algorithms to analyze millions of products every day. This means that it will never miss out on any new products or updates about existing ones. It also means that the prices listed in its database are updated every hour instead of once a day as compared to Helium 10.

This makes Jungle Scout much more suitable for long-term use since its data will always be accurate, while Helium 10's database may become outdated over time as new products enter the market or old ones exit it (e.g., if a product goes out of stock or is discontinued by the manufacturer).

Helium 10 vs. Jungle Scout: Reliability

In terms of reliability, Jungle Scout is a well-established brand that has been around for a long time. For this reason, you can be assured that they will still be around to provide support and services to you. They currently do not have a free trial, but they do offer a 7-day money-back guarantee in case you decide that it is not the right platform for you.

On the other hand, Helium 10 is a newer company and is not as well established as Jungle Scout. However, they offer a free trial, so you can try out their features and see if it is the right platform for you.

In terms of reliability, we can say that Jungle Scout is the more reliable company. However, Helium's free trial offer makes it a close second.

Helium 10 vs. Jungle Scout: Customer Support

In terms of customer support, Jungle Scout has better support than Helium. They have a dedicated customer success team that can be reached through email or live chat. They also offer training resources such as webinars and an extensive knowledge base such as the Jungle Scout Academy, which is available for premium users.

Helium also offers excellent customer support. Helium 10 offers responsive customer service, and the average response time is less than 24 hours, although it's not particularly quick. Premium customers get access to 24*7 customer service. Helium 10's premium plans all give you access to the Freedom Ticket course. This hands-on class will show you how to properly sell on Amazon, with questions directed to experts who made the course and with live classes available.

Helium 10 vs. Jungle Scout: Pricing

Helium 10 is a paid tool that offers advanced features, including keyword research and SEO audits. The software is available monthly or annually, with a 30-day free trial. The Starter Plan begins at $29/month, the Platinum Plan at $84/month, and the Diamond Plan at $209/month.

On the other hand, Jungle Scout's pricing comes in three versions: Basic, Suite, and Professional. The Basic plan starts at $49/month, the Suite plan at $69/month, and the Professional plan at $129/month.

When it comes to pricing, Helium is the better choice. The software offers more features than Jungle Scout, and you can get started with the Starter Plan for only $29/month.

The Final Verdict: Helium 10 vs. Jungle Scout

So, which is the better software? Helium or Jungle Scout?

Both software platforms offer great features, accurate data, and excellent customer support. However, we believe that Helium is a good choice if you are just starting out on Amazon, as the Starter Plan is more affordable. If you are looking for a platform with more hand-holding, then Jungle Scout would be great for you because of its excellent customer service and training resources.

So there you have it! We hope you found this Helium vs. Jungle Scout article helpful in looking for the best Amazon research tool for a successful online business.

Interested in Amazon listing optimization services? Contact our team at Bluetuskr, an  e-commerce marketing agency.