Changes are the only thing that’s constant nowadays. This is the reason on why you need to know one of the basics in selling on Amazon. In getting started on Amazon, you need to know the basics and one of them is editing your listing. We all know that the product information is one of the effective tools which can help in boosting the conversion rate. Giving accurate and complete information to your customers can make them satisfied, instead of answering all of their queries about your item.
Amazon makes it easier for their seller to replace the product information of their listings. With this, sellers can easily update their listing and give a good impression to their customers.
Edit an Existing Amazon Listing
Login to Your Account
You can start by logging in to your seller central account at sellercentral.amazon.com
Choose The Listing to Edit
Once you’re in, click the Inventory Tab and select Manage Inventory in the drop-down.
This is where you can see all of your listing on Amazon, both active and inactive. Just look for the item that you wish to edit and click the Edit button on the right.
Update the General Info
You should reach the general information page. This is where you can update the Vital Info, offers, images or add a new variation.
On the Vital info tab, you can update everything but the product ID. If you wanted to update the product ID, you would need to create a new listing for that. If both are identical, you can just copy this listing.
There is nothing to do with variations since we are not creating one.
Offer is where you can change the pricing of your item. Seller SKU and the item condition can’t be changed. You need to create a new listing if you wanted to change those.
If your item is available on other marketplaces, you can see them below and you can update them accordingly.
Add or update the listing pictures on the Images tab.
Update the Additional Information
In order for the additional information tab to show up, you need to turn on the Advanced View. As you can see additional tabs has appeared.
Compliance is tab is for items that are hazardous and can potentially cause danger such as batteries, detergent, acids and more. This is very important that you update this every time and comply with the standards.
The description tab is where you can update the bullet points and the product description itself.
Keywords tab is where you can update the keywords matching for your listing. You can update the Intended use, the target audience, search term, etc.
Lastly is the More Details tab. This is where you can update or add more information of your item. Just fill out the details that are applicable for your listing.
Save and Finish
Once you’re all set, you can now save the changes. Just click the Save and Finish button at the bottom. Please take note that the save and finish button won’t be available if you missed to fill out a required field.
You will then receive a notice that your suggestions are submitted and will reflect on your product page within 15mins if it’s approved.
You will also see a callout on the Manage Inventory page informing you that the updates has been submitted as well.
Once everything is all set, you should see it reflect on the product information page. Please be advised that other categories will have different information, so just adjust accordingly.
Edit an Existing Amazon Listing & Product Information Summary
1. Login to your Seller Central account
2. Choose the listing to edit
3. Update the General Information
4. Update the Additional Information
5. Save and Finish
So that sums up this tutorial. That’s how you update your product listing on Amazon Seller Central. You need to know this by heart because you may need to do this every time.
Watch the video tutorial here: